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| Vikki Dobbs Beck |
ILMxLab is all about immersive experiences. Their challenge as a startup venture within ILM is to leverage their in-house talent and create new experiences, using VR to tell stories in a fresh, innovative way.
As Vikki put it, we are "entering an age of experiential storytelling". To create this new reality, ILMxLab needed to "take risks, to learn, explore and discover new ideas".
