UK Introduces 39% Tax Relief For Animation

One less-reported aspect of the Chancellor's Spring budget here in the UK was an increase in the tax relief granted by HMRC for UK animation to a generous 39%. 

This appears to be in response to lobbying by the UK creative industries, who have long argued that the tax credit encourages UK animation production, and nurtures domestic talent and creativity.

Here at Bucks New University we are delighted that the Government is supporting the UK animation industry, and we welcome the news, which will surely boost UK animation production, and create a jobs pipeline for animation graduates in the UK. 

UK Cartoons Boom - good news for British animators

Calamity Island. Shipwrecks... and penguins

According to an article in today's Guardian, the British cartooning industry is booming as never before, thanks in large part to the tax credits put in place by Chancellor George Osbourne in April 2013. CBeebies, the UK's most popular broadcaster of animated children's content, is apparently doubling its output, and it is largely local talent which will reap the rewards of this new boom in UK cartoon spending.

Life After Pi - the sad end of Rhythm and Hues

This excellent 30 minute documentary, directed and edited by Rhythm & Hues employee Scott Leberecht, explores the sad end of Rythm and Hues, one of the world's finest visual effects houses, pioneers in photo realistic character animation. The film explores how R&H strove to be the best in the world, but also what was the financial cost of that search for excellence.

The chief villain of the film is the film subsidies coming from countries like Canada and the UK, where the Government offers tax rebates to create financial incentives for work to be done at home, stimulating domestic creative industries. What this leads to, of course, is a competitive auction for visual effects work, with artists acting as "pixel gypsies", following the studios to far-away cities in search of work, as changing tax subsidies send work to different countries.